John C. Ernst Company Lets Pictures Do the Talking For Flow Control

“When a flow meter, level gauge or other devicewhere each item includes a picture, available sizes,
needs to be replaced, it needs to be donefeatures, ratings and materials.  Wolfe explains that
quickly,” says Ernst President, James Wolfe. each item is organized alongside its most closely
“Since our items last many years, replacementrelated product.  “Even if a customer
records are sometimes hard to come by. doesn’t know the model number or name of the
We’ve done our best to simplifydevice needed, he/she can compare the device to
replacement,” he adds.our pictures and ratings to find the exact match.
According to Wolfe, visitors can either select by flow“If the pictures don’t work, there is a toll
control type (sight glass, sight flow indicators, flowfree number, 888-463-7678 on every one of our
meters and totalizers, liquid level gauges and valves,pages, adds Wolfe.  “We have trained customer
glass and gaskets, sight window, switches flow andsupport personnel on hand to walk customers
level, ejectors and eductors) or, if they have a modelthrough the approval process.  We’ll usually
number, they can go to a model number index. direct them to the product index page, then to the
With one click they can get a complete listing of theright portion of our catalog.  In a couple of minutes
type of flow control device they need.customers are comparing their device to an exact
A click on any of the device names or modelpicture in our catalog.
number, takes them directly to an online catalog