| Having a web directory is becoming increasingly | | | | having to spend a penny. However you'll have to |
| popular these days. It can bring many benefits such | | | | spend some time submitting your website to all of |
| as delivering an increased amount of new visitors and | | | | these. They don't usually give you much traffic either |
| providing a steady income. Google, Yahoo and MSN | | | | as there is an over abundance of them on the |
| contribute heavily to its algorithm. Many webmasters | | | | internet. |
| are attracted by the fact that they can get traffic | | | | 2) Reciprocal-Link directories require placing a small link |
| from such directories and would pay a small fee or | | | | into the webmaster's website. This can be dangerous |
| put a reciprocal link to get their website listed in | | | | if the directory has been black listed by Google. |
| these directories. These benefits will ultimately | | | | 3) Finally, Paid For Inclusion directories can deliver |
| improve the promotion of the website. | | | | very good results as they usually give better PR and |
| Webmasters are also very interested with inbound | | | | have more traffic than free directories. |
| links for improving their PR (Page Rank) with Google. | | | | However, not all directories will give you good results. |
| A good PR gives better position in Google's search | | | | Many use a redirect function for linking to your |
| engine results. In theory the more quality inbound | | | | website. Your website won't benefit from such links. |
| links you get, the higher your PR will go. Directories | | | | You'll need a static outgoing link from directories to |
| give a good solution for all webmasters. They also | | | | gain weight with search engines. Many of the |
| prove to be a good addition to existing web sites. | | | | directories do offer you deep-linking options which |
| We can differentiate 3 types of directories: free, | | | | mean that they will allow you to submit more than |
| reciprocal-link and Pay for Inclusion directories: | | | | one URL from your domain in order to get your |
| 1) Free directories are by far the most interesting for | | | | internal pages more traffic and ranking. |
| webmasters as they can give a high PR without | | | | |