Broadband: Try Before you Buy!

The communications industry regulator Ofcom hasThere is also talk customers being allowed to
again questioned the big name broadband providers'terminate their contract without penalties if
reliability when it comes to broadband speeds.broadband speeds are well below what is advertised.
Advertisements such as "Up to 8Mb DownloadThe alternative is a "try before you buy" system,
Speed" have been criticised for a number of monthswhich would allow customers to test a broadband
now, with the average user reaching speeds aroundconnection at home before committing themselves
2.7Mb.to a lengthy contract. With many broadband
A recent survey showed that out of 3,000 people,providers offering great deals at 18-month contracts,
62% who carried out a speed tests got less thanthis only seems fair.
half the top broadband speed advertised by theirThis isn't the first time Ofcom has had to step in this
provider and only 30% were satisfied with theiryear, forcing providers to operate a code of conduct
broadband speeds.with respect to the MAC (Migration Authorisation
Ofcom has now stepped in and requested anCode) in Feb 2007. The inclusion of a "try before you
explanation from each of the top broadbandbuy" system would really help millions of broadband
providers.users nationwide.
Ofcom wants to prevent consumers from beingIf you are interested in taking advantage of current
misled about the speeds they sign up for. It wantsbroadband internet technology then you should
customers to know the full facts - such as factorscompare many cheap broadband providers available in
what may affect their speeds - before they buy.your area.